2022 Global Supplier Diversity Accelerator Program

The Croixstone team is celebrating!

In June of 2022, our CEO and co-founder, Patti Weber, was accepted into the 2022 Global Supplier Diversity Accelerator Program (GSDA) sponsored by Santander US (the diversified financial business with $155 billion in assets and 15,000 employees) and Monica Motivates (a supplier diversity consulting firm).

GSDA offers training and development programs for supplier small businesses owned by women, minorities and veterans to enhance their skills and knowledge to win key business contracts.

Patti completed the 12-week program last week by flying to Dallas to deliver a pitch to a team of Santander US leaders including:

  • Dr. Virnitia Hendricks / Chief Diversity Officer
  • Christopher Pfirrman / Santander Consumer USA Chief Legal Officer
  • Corley Cowan / Santander Consumer USA Senior Director Sales Strategy and Implementation
  • Jason Christensen / Santander Consumer USA IT Chief Operating Officer
  • Emiliano Ariel Diaz / IT Category Mexus Regional Lead

Congrats to Patti and her fellow program participants on a job well done, and thank you to the teams at Santander US and Monica Motivates for your commitment to supporting supplier diversity in such a high impact way.

Check out this LinkedIn post from Santander US regarding the Class of 2022 here.

Learn more about Santander US here.

Learn more about Monica Motivates here.


Croixstone Consulting Turns “6”

The Croixstone Consulting team is celebrating its sixth business anniversary this month! Patti Weber and Mark Weber launched Croixstone as a boutique management consultancy in 2016. Their vision was to offer the world a highly differentiated business model in management consulting that would transform careers and businesses. The two entrepreneurs powered their vision by using their superpowers in strategic networking and relationship-building to connect the brightest minds.

In honor of the firm’s sixth business anniversary, here are six fun facts about Croixstone Consulting.

#1) Our name. Rivers are a hugely important part of life that connect humans in so many ways. The inspiration for Croixstone’s name is the St. Croix River (French: Holy Cross), a tributary of the Mississippi River that forms a border between the states of Wisconsin (the home state of Patti and Mark) and Minnesota (where the firm’s founders each began their careers).

#2) One more thing about our name. The correct way to pronounce the company’s name is “kroy-stone.”

#3) Our garage was a loft. Many of the world’s best known start-up companies were launched in garages. Croixstone launched its business in 2016 in Loft 309 of the former Lance Crackers building on South Boulevard in Charlotte’s booming South End Neighborhood. Not a garage, but a very cool loft to build a very unusual company.

#4) We LOVE constructive nonconformists. Business mavericks. Rebel talent. Call them what you will. One of our core beliefs is that these are the people who drive innovation in companies.

#5) We also LOVE portfolio professionals. We believe portfolio careers are the future of work. And so do many other thought leaders and futurists.

#6) Curiosity. One of our core values. We practice intelligent exploration and intellectual humility. We apply the best of our professional life experience, but always stay focused on what’s left to learn. From space exploration companies to solar farm developers to fintech unicorns, our curiosity has fueled Croixstone’s ability to build a truly unique client portfolio over the past 6 years.


The Charlotte Ledger 40 Over 40 Awards Celebration

The Croixstone team is joining The Charlotte Ledger and U.S. Bank on Thursday evening, April 28, to celebrate this year’s honorees of local Charlotte unsung heroes aged 40+ who are doing great things in our community. We are looking forward to a fun night honoring The Charlotte Ledger’s amazing 40 Over 40 winners from 2020, 2021, and this year.

The honorees from 2021 include our very own Patti Weber, CEO and co-founder. Read more about Patti here.

Congrats to 2022’s winners! We look forward to seeing you on Thursday!


We’re Celebrating our Nomination for 2022

The Croixstone team is in a celebratory mood! The firm and our CEO, Patti Weber, have been nominated for the 11th annual 2022 Charlotte-Mecklenburg Crowns of Enterprise Awards.

The Crowns of Enterprise Awards recognize and honor small businesses that demonstrate exemplary leadership and sound business strategies. Charlotte-Mecklenburg strives to acknowledge and display the hard work and resilient efforts of the community’s local small businesses, illustrating the positive footprint and economic impact they have on Croixstone’s home town.

Winners will be announced during the annual Charlotte-Mecklenburg Crowns of Enterprise Awards Ceremony taking place on Thursday, May 12, 2022.

Learn more here.


Flashback to 2016 / 2017 – Croixstone’s First Year in Business

Remembering Our First Year with Gratitude

As we shared in last week’s issue of #FreshStart, Croixstone Consulting celebrates its fifth business anniversary this month. The first year of operations in any start-up is only made possible through the extraordinary efforts of many partners, friends and supporters.  We are delighted to recognize several partners whose contributions were particularly impactful during the first year of Croixstone’s start-up journey back in 2016 and 2017.

  • Brand Identity:  We owe a HUGE thanks to Wendy Accetta of W. Accetta Design for bringing life to our brand vision.  W. Accetta Design is a boutique design studio that helps clients achieve their goals through smart design.
  • Start-Up Home:  Day #1 of operations for Croixstone began in The Lofts at Factory South in Charlotte’s South End neighborhood.  Thank you to Tommy McCart for allowing us to call Loft 309 our home during our first year in business.
  • Photos:  Any new business requires fresh leadership headshots and website photos.  Many thanks to Charlotte-based photographer Jeff Cravotta of Cravotta Photography for working your magic behind the lens.
  • Legal Incorporation:  We still remember the thrill of being formally and legally incorporated as a North Carolina business.  Thank you Jameson (Jamie) Wells for your legal assistance in welcoming Croixstone to the world.


Croixstone Consulting Turns “5”

We are celebrating!  Founded by Patti Weber and Mark Weber in 2016, Croixstone Consulting celebrates its fifth business anniversary this month.  Launched in a loft in Charlotte’s South End neighborhood with the aspiration to provide a highly-differentiated business model in management consulting, Croixstone has grown rapidly thanks to the deep expertise, talents and support of our consulting team, internal staff and partners/supporters.

As all entrepreneurs understand, the art of the start-up is filled with times of both great exhilaration and sleepless nights (hello global pandemic)!  We are fortunate in that our five-year ride at Croixstone has been one of tremendous positivity. 

Here are some of our favorite special moments over the past 5 years. 

  • Launch:  Croixstone began operations in June 2016 in Loft 309 in the former Lance Crackers building on South Boulevard in Charlotte’s booming South End neighborhood.
  • Hello Uptown:  Croixstone relocated from the start-up loft to the new Industrious Charlotte Uptown co-working community in the Bank of America Plaza tower at Trade & Tryon in December 2017.
  • TABL:  Croixstone introduced TABL, the firm’s unique culinary team building experience, with a playful social media launch in January 2018.
  • New Practice Area:  Croixstone announced the launch of its new human capital solutions practice and a new executive search offering in June 2019.
  • FORTUNE Magazine:  Croixstone announced in May 2020 that Patti Weber (CEO) had been accepted as part of a competitive application process into FORTUNE magazine’s Rebuild Program that was inspired in response to the global pandemic.
  • Hello NoDa:  Croixstone relocated into larger offices in the newly-opened Industrious Charlotte NoDa co-working community in June 2020.
  • Supplier Diversity Certification:  Croixstone received national certification in July 2020 as a Women’s Business Enterprise (WBE) by the Greater Women’s Business Council, a regional certifying partner of the Women’s Enterprise National Council (WBENC).
  • Accelerated Growth:  Croixstone announced in January 2021 that Patti Weber (CEO) was one of 25 women across the USA accepted in the NAWBO (National Association of Women Business Owners) Accelerated Growth Program sponsored by Wells Fargo.
  • Forty Over 40:  Croixstone’s CEO Patti Weber was named as a “Forty Over 40” award recipient by The Charlotte Ledger in May 2021.

We Have News!

We are excited to announce that our very own CEO and Co-Founder, Patti Weber, has been named a “Forty Over 40” award recipient by The Charlotte Ledger.  The awards, revealed in a special online presentation last evening, celebrate local unsung heroes aged 40+ who are doing great things in the Charlotte community.

This year’s group, representing the second-ever group of award recipients, was chosen by a distinguished panel of under-40 judges who reviewed many impressive nominations. 

Patti, who has long-term passion for STEAM, was recognized for driving outcomes in business, healthcare and social innovation.  In addition to serving as Croixstone’s CEO, Patti is a co-founder with the Charlotte Pancreatic Cancer Alliance (a community group that increases awareness for pancreatic cancer) and a Partner with Social Venture Partners Charlotte (a nonprofit group that passionately attacks social and economic inequality and promotes social innovation across the Charlotte region through venture philanthropy).

Learn more here.


Croixstone Welcomes Grace Lynch

Croixstone is excited to announce today that Grace Lynch has joined our team in the newly-created role of Senior Manager, Business Operations.

Grace is an operations and process expert who drives business outcomes for fast-growth and transformative organizations.  Her background includes nearly two decades at Wells Fargo during the bank’s growth spree where she served in the Office of the President and provided leadership focused on problem resolution and process optimization.

Grace also performed due diligence and integration activities for mergers and acquisitions.  She served as a leader in the bank’s credit risk area and worked in a number of other roles in customer service and branch operations.

Grace has supported the Charlotte region’s nonprofit and faith communities in leadership roles with the Charlotte Affiliate of the Pancreatic Cancer Action Network and Assurance United Methodist Church.  As a social innovator, Grace is a co-founder of the Charlotte Pancreatic Cancer Alliance.

Grace holds a Bachelor of Business Administration (BBA) degree in Finance and Economics from Augusta University.

We invite you to visit Grace’s profile on LinkedIn to learn more about her professional background and impressive accomplishments.


Patti Weber Accepted Into National Accelerated Growth Program

We have news!  Croixstone’s CEO, Patti Weber, is one of 25 women across the USA accepted into the NAWBO Accelerated Growth Program.  New for 2021, the program is sponsored by Wells Fargo and features a premier suite of learning modules, high-level education and mentorship to help participants increase their market competitiveness and to position them to achieve the next stage of growth and expansion.

Learn more here.